Kraft Food Ingredients rebrands to Kraft Heinz Ingredients
Business Wire
GLENVIEW - Kraft Food Ingredients said it has rebranded to Kraft Heinz Ingredients, reflecting the company's merger with Heinz and signifying a new chapter as it continues to lead the food ingredients industry to future innovations.
The evolution of Kraft Food Ingredients to Kraft Heinz Ingredients is another milestone in the history of The Kraft Heinz Company, the fifth-largest food and beverage company in the world. It further demonstrates the company's commitment to the success of its ingredient subsidiary and its customers. The company's portfolio of iconic brands and application expertise provides a platform for leadership in the food ingredient industry.
"As our industry continues to move forward, this rebranding to Kraft Heinz Ingredients is a sign of how we're moving forward as a company to meet the needs of our customers," stated Andrew Scribner, vice president and general manager of Kraft Heinz Ingredients. "The Kraft Heinz Company has always stood for quality with familiar names like Heinz Ketchup, Kraft Cheese, Grey Poupon Mustard and Lea & Perrins Worcestershire sauce in households across the country. Our newly expanded portfolio of ingredient solutions positions us to help our customers take advantage of today's consumer trends and explore more possibilities for their products and applications."