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updated: 6/18/2019 8:40 AM

Coffee Break: Sanjay Shah, Founder, CEO and Chief Architect of Vistex Inc.

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Q: Describe your company.

A: Vistex provides software and services to help businesses take their products and services to the marketplace with state-of-the-art, go-to-market programs.

Q: Do you plan to hire any additional staff or make any significant capital investments in your company in the next year?

A: Vistex plans to hire over 100 additional staff and increase investment in R & D including AI and machine learning.

There are multiple acquisitions planned to support its growth.

Q: What will your company's main challenges be in the next year?

A: To significantly increase presence and revenue for its cloud offerings.

Q: What's the hottest trend in your industry?

A: Provide solutions in the cloud -- faster, cheaper, better.

Q: If you had one tip to give to a rookie CEO, what would it be?

A: Don't follow any advice you receive.

Q: Do you have a business mantra?

A: Only the paranoid survive.

Q: From a business outlook, whom do you look up to?

A: Lee Iacocca, former Chairman and CEO of Chrysler Corporation.

Q: What is one interesting fact about you or your company that most people may not know? A: I am a licensed private pilot.

Q: What do you like to do in your free time?

A: Watch slapstick comedy shows and movies.

Q: What book is on your nightstand?

A: "Beyond the Cloud" by Marc Benioff, CEO of

Q: What keeps you up at night?

A: Waking up the next morning to discover that someone else has a better solution than what we offer.

Q: If you were not doing this job, what do you think you would be doing?

A: Searching for the job I currently do.

Q: What was your first paying job?

A: Staff Auditor for PriceWaterhouse.

Q: If you could put your company name on a sports venue, which one would you choose?

A: Sears Centre Arena -- Vistex Arena.

Q: What is one funny thing that has happened to you in your career?

A: As a consultant, I yelled at a senior executive at a customer that was paying top dollars for my time that he was the root cause of all his company's technology woes. He thanked me for opening his eyes.

Q: Two people to follow on Twitter and why. (besides your company)

A: Satya Nadella (Microsoft) --- Master Corporate Turnaround Artist.

Bernie Sanders --- Sheer Tenacity.