Drucker Group names Hartman content marketing chief

Lauren R. Hartman has been named content marketing director at Drucker Group, a strategic B2B marketing firm in Chicago.

An experienced editorial director who has covered food and beverage, industrial machinery and consumer goods, she has authored several features about packaging, equipment and food technology, supply chain and sustainability, among other management and technology trends over her career. Hartman was previously managing editor of Store Brands magazine, and the product development editor of Food Processing magazine and Wellness Foods, from Putnam Media. She also was the editor-in-chief of BNP Media's Snack Food & Wholesale Bakery, and served as senior editor of Packaging Digest.

A graduate of Northern Illinois University, she is a longtime resident of Elk Grove Village.

"Lauren's strong B2B industry experience positions her as an excellent leader to manage our content marketing programs," added Scott Drucker, managing partner for the firm. "She will help define the vision and road map for our clients' content development initiatives to increase the ROI for both clients and our agency."