RIVERWOODS -- Discover Financial Services Tuesday announced the formation of a new Data and Analytics organization within the company and named newly promoted Executive Vice President Keith Toney as chief Data and Analytics officer to lead the unit. Toney joins Discover's executive committee and reports directly to CEO and President Roger Hochschild.
"This leading-edge move elevates the critical importance of DNA (data and analytics) throughout the organization. The market demands greater business value from our data-driven decision-making across all of Discover's lines of business and functional areas," Hochschild said.
The new unit represents Discover's commitment to technical advancement with an emphasis on customer engagement and marketing technologies, the company said. Discover is a digital banking and payment services company. Since its inception in 1986, it has become one of the largest credit card issuers in the United States.